John Lee Dumas, the Host of EOFire, joins this episode to share his mindset and perception in making a daily podcast possible despite all the warnings of those around him. He explains the power of expectation, especially if coupled with discipline and gratitude. John also talks about how social media masks all the hard work and effort that happens behind the scenes to raise awareness that creating content isn’t as easy as it seems. Learn how he took his experience in the army and incorporated it in his strategies as an entrepreneur and his tactics in overcoming stressful situations with gratitude. Know and understand the importance of having a plan as he emphasizes that a goal without a plan is nothing but a wish.
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EOFire host John Lee Dumas Talks About Expectation, Discipline, Gratitude and His Success
John Lee Dumas or otherwise known as JLD, is the host of the podcast Entrepreneurs on Fire, which when it started out was a daily podcast. For anybody that has put together a daily podcast, that’s a lot of work. The mentors and those that were helping him put his podcast together, told him, “John, you’re crazy to do a podcast every single day that you’re going to burn out.” He took that challenge on and clearly has been successful at it because he’s had over 2,000 episodes. He has million-plus listeners a month. He’s generated business out of this that nets over seven figures of income every year and has done some incredible things.
He interviewed some amazing people. Everybody from Gene Simmons to Tony Robbins, which was in an episode that I love and certainly he’s been much more involved with. In our episode, he speaks about three important things. One is in terms of how he created his success or God through his challenges. We talked about expectation, discipline and gratitude and how each of those, in his own words, he has leveraged to as help to get him to where he is and how those things based on our conversation will probably continue to propel him toward future success in his business and in his life. I’m not only obsessed with interviewing those whose actions are inspiring others to do great things such as John Lee Dumas does, but also in uncovering the research that demonstrates that we all have the ability to lead like no other and it starts with ourselves. When we lead like no other, we succeed like no other. Let’s get into it.
Thank you for being on the show, John. You’ve been a huge inspiration to me in terms of me starting up my show. As I was thinking about us talking a lot of the background behind you, everything that’s out there is all about your success and how well you’ve done. To me, that’s the curse with social media at times is that we don’t see all of the work that goes in behind the scenes, the struggle, the challenges, and my hope was to be able to talk to you about a couple of different words. One is the expectation, another is discipline and another is gratitude. See how those fit into how you’ve succeeded, where you are. First off, thinking back to when you first started your own podcast and expectation, how does that wordplay into your success?
One thing that I do look back of my life and one area that I continually have a similar outcome on is playing to win. I did it when I was a little kid and when I was playing with my little sister, no matter whether it’d be a game of cards, I was a one and a half year older than her. I should have let her win, but I was always like playing to win the same thing in athletics, in college and in the military. My expectation when I launched Entrepreneurs on Fire was, I was playing to win. I was planning to come into the podcast game and completely dominate.You’re not going to be good on day one, but with consistency you can get good quickly. Click To Tweet
I wanted to be the first person to successfully launch a daily podcast, interviewing the world’s most successful entrepreneurs. I did it from a place not too far where you are and that’s 99 Silver Street, right in the Old Ports in Portland, Maine. That’s where I launched Entrepreneurs on Fire. I remember I hired my mentor, Jaime Masters, and I joined Cliff Ravenscraft, who’s the Podcast Answer Man’s Mastermind. I told both of them, as well as the other people in the mastermind, what my goals were with Entrepreneurs on Fire, which was a daily podcast, interviewing an entrepreneur seven days a week. Both of them said, “We love your passion, love your excitement, but reel it back because you’re not going to be able to continue with that schedule, finding guests, you’re going to get burned out, your listeners will get burned out. It’s a lose all the way around.”
My expectations were to come into dominate. Not to come in and do what everybody else was doing, which was a weekly podcast or at most, a couple of days per week, I wanted to come in. Go all in and have the expectation that I was going to become the number one podcast that interviewed entrepreneurs daily. I was also going to be the worst podcast that did it daily. That was the only podcast I was going to do it daily interviewing entrepreneurs. That was my expectation from day one was to come in, to blow the doors off, and another thing that was going to be attached to that was important was, I was bad at my craft.
I didn’t know how to interview people, to podcast, to host a podcast interview, nor to direct a question and answer session with another individual human being. I didn’t know any of these things. It was I going to get good at it, doing it once a week. I don’t know the things that you consider yourself good at, but you didn’t get good at them doing them 50 times a year. You got good at doing them 50 times a day. You didn’t go out and practice one foul shot when you were playing basketball and go home. You practice 500 foul shots and then you went home. That’s the attitude I wanted to bring to Entrepreneurs on Fire was the expectation that, “I’m not going to be good from day one, but I am going to get good quick because I’m going to do it consistently. I’m going to have repetitions. I’m going to go all in. I’m going to put in those reps.” My expectations from day one were not realistic. They were to come in and blow the doors off, make things happen, but sometimes those unrealistic expectations have a way of coming.
It’s interesting you say that because we think of expectation, the law of attraction. Maybe, you certainly had a belief that things are going to work out, but on top of that, you have the discipline, which is that next word that I talk about, making it happen. I hear you talked a lot about stoicism. How did those things play into your success?
Let’s break down that word discipline. When I look at the word discipline, I’m hearing the word disciple. When I hear the word disciple, what am I being? I’m being a disciple of a plan of action. You hear a lot of people run the New Year they have this goal or that goal and all these different things. I ask them, “What’s your plan to accomplish that goal?” They step back and they say, “I don’t know.” I’m like, “A goal without a plan is a wish.” If you want to go ahead and a wish, that’s okay. I know that most people want more than that.
Going back to my military days, when I got disciplined, instilled into me. I was going to war. I was going to Iraq for thirteen months as a tank platoon leader. That means a 23-year-old Second Lieutenant in charge of four tanks, sixteen men, and a platoon of tanks in Iraq, in a war. I knew that if I wasn’t disciplined, if I didn’t take what I was doing seriously and creates a plan of action, then I was going to fail. Failure in that situation meant either myself possibly getting killed, my soldiers potentially getting killed, and putting other people in real harm’s way. I was able to take that real world, scary war environment, and apply entrepreneurship. I didn’t pretend that I was putting people’s lives at risk, but I took that same discipline, create a plan of action, and said, “This is how I’m going to win.”
When Jaime Masters and Cliff Ravenscraft, the best by the way, in the industry and podcasting back in 2012, when they looked me in the eye and they tell me, “This can’t be done.” I say, “If they say it can’t be done and I figured out a way to do it, the world is my oyster.” That’s exactly what I did. I didn’t do an interview every single day, which is what everybody thought I was going to do. They’re like, “You’re going to have to wake up every day and find somebody to interview and interview that person that day.” I’m like, “I’m going to find eight people on one day and I’m going to interview all of them. I’m going to batch like a baller. I have six days,” I was working seven days a week and I still do at times, “I have the other six days of the week to do other things, to grow my business, grow my website, my email list, courses, create content, do this, do that.” That’s where they came into focus.
The last thing that is important here is as I see it from your successes, things don’t always go the way you want, or there are struggles and setbacks. To me, where does gratitude fit in terms of that dance between you expect you’re going to get where you need to go, but not at the point of not being grateful for the process and learning along the way?A goal without a plan is just a wish. Click To Tweet
Two of the best things that I’ve created since I launched Entrepreneurs on Fire are my journals, The Freedom Journal, and The Mastery Journal. Both of them start with the day one task of, “I am grateful for.” I want people to say, “There’s a lot of things that are going to stress you out. There’s a lot of things that are going to go wrong. There are a lot of things that are going to happen to you that you don’t have necessarily control over, but let’s start the day with something that you’re grateful for.” Let’s be honest, Xavier, they’d be grateful for win in the Big East.
Providence 401, they’re pretty grateful for being at the top of the Big East in the best conference in college basketball. There are things to be grateful for. I watched the St. John’s game. I am grateful that I got to watch that game from my bed in Puerto Rico. I get to continue to watch the team and a sport that I love. That’s something to be grateful for that’s unique. When you wake up every morning, you’re like, “I’m grateful for my kids.” It loses meaning. Not that you’re not great for your kids because you are, but spice it up. Be grateful for them in a verbal way once a week, once a month, but take the things uniquely that you’re grateful for, like that comfortable chair that you’re sitting in right there, or the fact that you can be here.
I can be in Puerto Rico and it’s like, we’re in the same room. Audio quality is great. All this stuff is great. It’s amazing. That’s the power of gratitude. In my military days, what helped me is it gives me perspective. As bad as things sometimes got at Entrepreneurs on Fire, when this happened or this happened or that happened whatever it might be, I can be like, “I’m not getting shot in the deserts at 115 degrees sweating my butt off and doing all of this.” It’s perspective. I can always find gratitude and something because that’s not happening to me.
John, if there was one word that you would leave for anybody that’s out there, either starting a podcast or taking a risk to do something that they feel passionate about, what would you say to them?
Focus. That’s the one word. Follow one course until success. Many people come out with that one great focus and they fail because they lose the focus. They let other things take over in their life.
Disciple and focus. Two value bombs that you left me within my audience. Thank you for taking the time. Love you. Take care.
What a great job with John in terms of talking about expectation, discipline, and gratitude. We talked about discipline as being a disciple about focus as following one course of action until success. Those are certainly value bombs that he lives by. I hope you were able to gain value from those as well. John’s website, EOFire.com is filled with many valuable offerings, whether it’s podcasting or goal setting. There are certain things on there that you’ll find valuable. There’s a journal that he puts out called The Freedom Journal. It’s one that I’ve used with many of my clients to help them set their goals and track those to success. If you know somebody who would enjoy this episode, I’d ask you to forward it on to them. If you haven’t subscribed yet, please go ahead and subscribe. That’s how this message continues to get out there. It would mean the world to me if you’d go on and leave a reading or a comment on this or any other episode, and until our next episode, I hope we’re able to do two things. One is lead like no other and the other is to rise above your best.